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WooCommerce MSRP Pricing enables stores to display manufacturer suggested retail prices alongside their own selling prices. This comparison creates a clear savings message that encourages purchases by showing customers how much they save compared to the recommended price.
Pricing Features
- MSRP field — Add manufacturer suggested retail price to any product
- Savings display — Show amount or percentage saved versus MSRP
- Strikethrough MSRP — Visual pricing comparison with crossed-out MSRP
- Variable product support — MSRP pricing per product variation
- Shop page display — Show MSRP on listing pages and product detail
Conversion Benefits
Displaying MSRP alongside your lower price creates a price anchoring effect that increases perceived value. Customers can see the savings clearly, which drives purchase decisions and reduces price comparison shopping.
Configuration
Customize the MSRP label text, savings display format (amount or percentage), and visual styling. Choose where the MSRP appears — product pages, shop archive, cart, or all locations.
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Description
WooCommerce MSRP Pricing enables stores to display manufacturer suggested retail prices alongside their own selling prices. This comparison creates a clear savings message that encourages purchases by showing customers how much they save compared to the recommended price.
Pricing Features
- MSRP field — Add manufacturer suggested retail price to any product
- Savings display — Show amount or percentage saved versus MSRP
- Strikethrough MSRP — Visual pricing comparison with crossed-out MSRP
- Variable product support — MSRP pricing per product variation
- Shop page display — Show MSRP on listing pages and product detail
Conversion Benefits
Displaying MSRP alongside your lower price creates a price anchoring effect that increases perceived value. Customers can see the savings clearly, which drives purchase decisions and reduces price comparison shopping.
Configuration
Customize the MSRP label text, savings display format (amount or percentage), and visual styling. Choose where the MSRP appears — product pages, shop archive, cart, or all locations.
Reviews
There are no reviews yet.