Easy Digital Downloads Gateway Fees V1.5.6

Description

WooCommerce Google Analytics Pro extends the standard WooCommerce-Google Analytics integration with advanced e-commerce tracking features. The plugin sends detailed event data to Google Analytics including product impressions, cart interactions, checkout steps, and purchase completions for comprehensive conversion analysis.

Key Capabilities

• Enhanced e-commerce tracking with product-level data
• Checkout funnel analysis with step-by-step tracking
• Cart add/remove event tracking
• Refund and cancellation tracking
• Custom dimensions and metrics for advanced segmentation

Analytics Depth

The plugin captures e-commerce events that the standard integration misses. Product impression tracking records which products users view and in what context. Cart events track add-to-cart, remove-from-cart, and quantity changes. Checkout behavior analysis shows where customers drop off in the purchase process. Purchase events include detailed product data, revenue, tax, and shipping information. This data enables detailed funnel analysis and conversion optimization in Google Analytics.